Tag Archives: holts on bloor

J & K meet OscarPRgirl Erika Bearman

5 Apr
Good morning fashionistas!
The both of us were blessed enough to have the opportunity to meet Erika Bearman aka OscarPRGirl live and in person at her personal appearance this past Tuesday at Holt Renfrew on Bloor St. Both of us are raving fans of Erika and love pretty much everything she does. Erika started off OscarPRgirl when she was approached by CEO Alex Bolen about her blog! They enjoyed the content and thought with social media becoming a strong communication tool, they pitched the idea to Oscar and he loved it, which led to her landing the role of OscarPRgirl.
Erika discussed everything from the social media world and her position as PR director, to all her infamous ‘selfie’ photos wearing Oscar gowns!
Did you know that as the PR director of Oscar de la Renta she receives a clothing package as part of her salary? She even mentioned how Oscar keeps her in check cause all sample pieces are a 24 waist! Haha.
She was so easy going, honest, really approachable and as stunning in person as she is in photos! 🙂
We not only saw her at the event but twice after that! We definitely regret not asking her to go for a drink and continue our conversation from the event. We were cut short because we were truly just having a conversation with her and took a little more time than we expected! (Sorry girls!). We could have talked for hours!
Here are some photos from the event!

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kathleenjk

– J&K xo

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